Father & Son package design concepts

01. Context

In this self initiated project I created a visual identity and print collateral for a Chicago area barbershop. Father & Son Barbershop is a family-run barbershop that has been cutting hair on Chicago's northside for over fifty years. I wanted to establish a look and feel that evokes that heritage. I aimed to capture the tactile qualities of the barbershop experience by focusing on two core identity words: quiet and refined.

02. Print Collateral

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